Some Are Thieves is a fine material and quality footwear founded by Enrico Nicolin, establishing the store in Jakarta. The sneakers are crafted to amplify one's look through simplicity, versatile for an occasional party or daily casual work wear. The store is located in Safehouse, Kuningan.
The brand itself is toned dark and has a minimalist visual identity. Making the design style for their company profile made black and white, including the color implemented within the typography, showing a minimalistic and simplistic design for a youth lifestyle product. The website layout is kept simple, keeping only the bare essential information and light content to maintain attraction of the eye as well as bringing the essential style of the products into the layout.