Plaza Indonesia is a shopping center located in the heart of Central Jakarta. The colossal mall has been a staple for decades in the capital city of Indonesia, Jakarta. Which has been providing various luxurious brands and exclusive restaurants of a broad spectrum. Directly connected to Grand Hyatt hotel, the Plaza Indonesia Boasts an all around experience for consumers who want to immerse in the finest that luxury can offer.
The logo was created for Plaza Indonesia On 4 in order to replace the previous establishment; eX. The logo and typography are monochromatic and simple. A meaningful change towards the previous playful and flashy logo of eX, the new logo opted for a strong show of rebranding.