Ovelia Transtoto is a fashion & print designer and has always been passionate of fashion since the early stage of adolescence. She puts all her creative mind into her world of textile and print, implemented it all to become one of the most renowned designers from Indonesia. Majored in Fashion, she collaborated with the most well known designers in London. In 2016, she started her own brand.
This project is focused on the website content and layout in order to enhance Ovelia Transtoto's identity upon the world of fashion and art. The website implements a heavy emphasis on the usage images in order to convey the artistry of the brand and it’s simplicity at the same time. The font uses a family of serif to bring out a simplistic elegance in the design.