Bhimasena Research and Technology Development originated and operate in Bandung, Indonesia. The constantly thriving corporation specializes in creating highly developed technological solutions for military industries. Aiming to provide a better infrastructure of military technology in a constantly evolving global ecosystem, both for local and international partnerships. Bhimasena cooperates with a number of companies from all around the globe, actively participating in the evolution of global innovation.
The project is intended to improve their company profile into a more consistent identity with a futuristic appearance, emphasizing the visual elements of technological advancements into the overall visual identity. The typography states a modern look and shape, communicating superiority in technology. The headline is composed of high readability and a solid, loud tone of voice; implying characteristics of rationality and power. The dominant color is cobalt blue, with gradually lighter shades from left to right, forefronting intelligence and reliability and avoiding the conservatism of darker and conventional blue, and therefore creating an identifiably strong modernist visual identity.